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#Hashtags: Big Business or Bust?
Let’s take a closer look at the world of hashtags… On the positive side, hashtags open up your social media updates to a whole new world: non-subscribers, non-fans and non-followers. Searching hashtags...
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Are LinkedIn Groups Working For You?
The past week we’ve focused on LinkedIn, the largest professional networking site on the planet. It tends to be a platform that most people aren’t utilizing effectively, because they’ve either posted a...
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Are You Being Heard? Communication Tips For Your Brand
Communication. It’s so simple, right? We learn to do it at a young age, and it’s second nature. So why is it so difficult to communicate effectively with your customers, business partners and...
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The Art of Follow-Up
It’s an integral part of the marketing process yet most marketers don’t do it. Unfortunately, not following up on your marketing efforts leads to missed opportunities and sales. We get it. You’re busy....
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Are Your Company’s Policies Helping You Do Business?
That may seem like an obvious question, but when’s the last time you reviewed your company’s policies? Are they still relevant today or stuck in the past? Do they encourage customers to do business...
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Share the Luck of the Irish with Your Clients & Employees
Whatever your background, we’re all Irish on St. Patrick’s Day! Here’s how to share the spirit of this holiday with your business family: Throw an Irish potluck — Ask employees to bring their favorite...
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Does Your Small Business Have a Contingency Plan?
In preparation of the 2016 election, I recently attended my second year of Precinct Election Official (PEO) training by the local Board of Elections (BOE). In addition to keeping up with new...
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Content Marketing: A Crucial Component of the Customer Experience
A stat from a recent article on content marketing caught our eye. “Consumers engage with 11.4 pieces of content on average prior to making a purchase.” In the B2B world, buying journeys tend to run...
View ArticleWhy Customer Experience Should Be Your Focus in 2018
Editor’s Note: We’re excited to welcome Dan Ridge as a contributor to the CCC blog! The customer is always right has long been a business adage. In today’s highly competitive environment, it’s more...
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